Social Campaign • Video
Embrace the Everyday 2.0. We want to show the world that amputees are defined by being mothers, athletes, doctors, teachers, and students. We want to show that amputees are people with distinct personalities, talents, and interests who don’t let their disability get in the way of being who they are and doing what they love. We were asked to create a social campaign that brings Ottobock’s upper limb prosthetics to the forefront.